Super Cheap Signs

Category: signs

  • Time for a Grand Reopening

    Grand Reopening
    Simple, yet effective.

    If business is stagnant and needs a refresh, consider a grand reopening to reboot your business. Change the look and feel of your business and reinvent what you already do. Change the interiors, update them with the new style, remodel your lobbies, and take a look at adding new services. A change of pace might be all that’s needed to invigorate an aging business. If you’re in the restaurant business, you might need to refresh the menu and add some new items that the customers might be craving.

    If you’re considering a grand re-opening you’re going to want to consider how you’ll inform the public that already knows you’re there or has forgotten. Word won’t get around that an already established business is reopening its doors. A new store sign that’s refreshed for the times will help but if people aren’t looking for a redesigned store, they won’t find it. A good way to initially advertise the grand reopening is by using vinyl banners outside the business to announce the news. Banners are large and are nearly impossible to miss. Every store in a strip mall will have a sign that’s similar looking. Not everyone has an eye-popping vividly color banner. Draw attention with the banner so people know you are there.

    Additionally, you can use lawn and yard signs to advertise in the surrounding areas. Place your lawn signs near the intersections with all the hustle and bustle, and place them near your place of business so that at the very least, drivers that see the sign might turn for a second to see what’s going on at your store. They might notice the new changes and be interested in coming for a later visit. Be sure to reach as many people as possible with the new signs and banners. Use your signage to briefly explain what changes have been made. New Menu Items? Tell them! New services? Tell them!

    Refresh your business, attract attention, and build a new customer base. Those are the key steps to invigorate your business.

  • Bandit Signs: Making a “Stand”

    Table of Contents

    Elevate Your Outdoor Advertising: Modern Solutions for Displaying Bandit Signs

    In today’s marketing landscape, visibility is key. Whether you’re drumming up attention for a local event, promoting a real estate venture, or rallying support for a cause, bandit signs can be a powerful tool in your promotional arsenal. But how do you ensure these signs stand out and comply with local regulations? Explore three contemporary and effective methods for displaying your bandit signs:

    1. Metal H-Wires: The Durable Choice

    For a sturdy and reliable option, metal H-wires, also known as wire stakes, are your go-to. Available in various sizes, including large H-wires for bigger signs and smaller half-wires for compact displays, these stakes are designed for easy installation. The H-wire’s design allows you to slide the top part through the flutes—corrugated plastic slats—of your bandit sign, securing it firmly in place. Then, anchor the sign by pushing the stake’s bottom into the ground. Choose from regular or heavy-duty H-wires to match your durability needs.

    2. Wooden Stakes: The Eco-Friendly Alternative

    Prefer a more natural look? Wooden stakes offer an eco-friendly solution for sign placement. This method involves driving a wooden stake into the ground and attaching the sign to the upper portion using staples or nails. While this option might require more effort and may not be as stable in certain soil types, it’s an economical choice suitable for softer terrains. Wooden stakes blend seamlessly into natural settings, making them ideal for community gardens, parks, and rural areas.

    3. Sign Staplers: The Versatile Option

    For maximum flexibility, consider using a sign stapler or staple gun. This method allows you to affix your bandit signs to existing wooden structures, such as trees or utility posts. However, it’s important to exercise caution and respect for property and local laws; attaching signs to telephone poles or other utility structures is often prohibited and can damage property. Always seek permission if using public or private structures to display your signs.

    Making an Impact with Responsible Sign Placement

    Once you’ve chosen the best display method for your bandit signs, it’s time to strategize their placement for maximum visibility while respecting community standards and legal guidelines. Effective sign placement not only captures the attention of your target audience but also demonstrates your commitment to responsible advertising practices.

    Remember, the effectiveness of your outdoor advertising campaign hinges not just on the message you’re broadcasting, but on how and where you choose to display it. By selecting the right method for your bandit signs, you’re setting the stage for a successful and impactful promotion.

  • Signage Recipe: Cooking up Effective Banners and Signs

    Ok, so what in the world do I mean by “signage recipe?” I can already hear you thinking that I have gone right off my rocker. But this is a very effective analogy when you get right down to it. Having that perfect recipe for cooking is the goal of chefs around the world. Obviously because this is the only way of making customers remember them and hit sales. Now, let’s relate that to advertising: a perfect recipe is also needed when coming up with advertising campaigns in order to catch the taste of consumers and get their support for your product.
    Custom Banners

    Your experience may tell you that in order to have an effective banner or sign you have to follow a lot of solid principles that most graphic designers use to create attractive, high impact custom signage that will help you yield the greatest return on your advertising expense. This is true most of the time because they are the experts. Some entrepreneurs spend their money just to get the experts’ advice. However, with a few tips you can save some of that expense and get straight to creating that special sign recipe that will have clients wanting more.

    You need to meet with your colleagues to discuss exactly what you want to display on your banners and signs because just one missing ingredient can have a negative effect. You want to be as clear and concise in as little space as possible because the majority of people are either driving by at speeds that demand their full attention (meaning you get just that two second glance to make your impression), or they already have their own goals and objectives in mind when they glance over and you want to create enough lure to make them stop and take notice. A jumble of words will have them walking on pretty quick or turning their attention back to the street.
    Custom Sale BannersWe all know about IM and text messages. We also (most of us) have joined one or two (maybe more) social networks online. Etiquette says that all capital letters means you are yelling. While yelling might be what you want sometimes (come on, admit it…) yelling at customers is not one of those times. When creating that special recipe for your banners and signs, do not use all capital letters. Contrary to popular belief, this does not make you message stand out more. Mixing upper and lower case text is friendlier to the eye and has been scientifically proven in visual tests to be more legible. You may have thought (or used?) that using those capitals would a great attention grabber when it can actually have a very negative impact. Remember your manners and who you are. Be polite. Don’t yell. You are not desperate so don’t give that impression!

    Be careful when choosing the text font for your message. Don’t overdo the text in an attempt to stand out from the crowd. To maximize legibility of your text use an easy-to-read text. In addition, do not use more than two different type faces in one banner or sign. This is also irritating to the eye and can have people turning away before they ever get your message!

    That perfect dish can be a mouth watering delight or it can be a savory hint of flavor and spice. When it comes to cooking, less tends to be better. Too much spice can bury the flavor of the dish. The same applies to advertising. The general rule of thumb is the fewer words the better. This is because you don’t want to jumble your message with a lot of meaningless chatter; doing this will simply make your message a hodge podge and the meaning will be utterly lost on your audience. Fewer words will make it easier for people to retain the message you want to convey. Another key thing to remember: the less you say the easier it is to remember later!

    When cooking, “HOT” spices generally have a red label, mild spices tend to have yellow or pastel labels (go on, go check the spice rack…), and bolder spices – those packed with stand out taste – have a lot of black, yellow, white and red in their labels. Have you ever wondered why? No? Well… you should! Color says a lot. You can say SALE in bright red words with a white background and you have just caught the attention of about half the population. Saying Sale in big black letters on a red background will not have the same effect because it appears too aggressive. Your color scheme is just as important as your message.

    To make a perfect sign recipe, use a subtle blend of simplicity, color and appeal. Stir gently and serve!

  • Turn Your Car Into An Advertising Machine

    Company cars cost a business a lot of money over their lifetime. There’s the initial purchase, the registration and insurance, the gasoline, and the cost of repairs and maintenance. Naturally a company should try to get every bit of utility out of a big investment like a vehicle. The best way to start adding some value to a company vehicle is to start turning it into an advertising machine. If you have a company car and are looking to turn it into a moving billboard, here’s a guide to help you.

    First of all, if you’re willing to make some permanent changes to the look of your vehicle, you might want to consider using vinyl decals and lettering on the body of your car. They’re professional looking and can be big and easy to read. The only downside is that they’re fairly permanent and can’t be taken off and put back on. If you do plan on going this route make sure your car’s color will work with the vinyl decals and lettering you choose. For a simple example, white lettering on a white or silver car is going to be very hard to read.

    If you’re not willing to permanently change the appearance of your vehicle you can also look into car magnets. These custom magnets can feature your business logo, address, and phone number. To boot these magnets can be removed and replaced just as easy as well….a magnet! So if you ever decide to sell your company car or want to change the look later, the magnets won’t mar the appearance.

    Depending on your situation, you might want to go with either of these options or even both. Maybe you permanently want the truck to have contact information for the business, but would like a magnet that has the driver’s contact information on it. That way each driver can switch out the information. Which route to take is up to you.

  • Construction Signage: Multiple Density Overlay

    MDO is a hybrid material made for outdoor applications such as sign painting. It has a core of 5 or 7-ply plywood that is manufactured using moisture resistant resins and bonding agents between the ply’s.

    MDO, or construction signs as they are more commonly referred to, are the most versatile of all the signage. MDO signs are very popular in situations where longevity is important. The most common application for an MDO sign is as a jobsite sign or an entrance sign where cost is of moderate concern. One of the most time-honored materials used for today’s signage, MDO (medium density overlay) signs are plywood laminates with a very smooth finish. One of the most versatile materials available, MDO signs can be seen at businesses, churches, schools, construction sites, billboards, and just about any other place one can think of. MDO signs carry a clear message and deliver the structural properties required of large signs.

    MDO plywood is a treated wood that has special paper that is impregnated with resin on either one or two sides. This creates an ideal surface for paint and vinyl application, and makes for an incredibly strong sign that will last a long time. This material is ideal for the outdoors and is widely used for signs in 1/2″ or 3/4″ thickness.  Also called Crezon, it is covered with a bonded layer of a stiff paper product providing for a smooth, longer lasting surface.  It is then primed & painted and ready for vinyl application.

    MDO surface overlay is generally opaque and smooth. The surface veneer is typically wood-toned color but other colors are also available. Manufacturers offer textured and factory-primed MDO plywood that is well-suited for siding applications (in homes) and painted signs. MDO plywood is chemical-resistant (it resists benzene, chloroform, methyl alcohol and acetone), weather-resistant and wear-resistant.

    The MDO sign is a very common sign company product used for site signs, heavy duty exterior displays and main organization signs for long term exterior life. MDO Plywood signs are rigid and durable. They are primarily used for signs that need extra strength and are semi-permanent. They are great for real estate or construction applications.

    Long lasting durability make construction signs one of the most cost effective solutions to your signage needs. Not only are you getting a product that will be a never ending salesman, but you are getting one that can, like the mail man, provide potential customers with your information through snow, rain, heat and gloom of night for years and years to come!