June 2024

What size are political yard signs?

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Introduction to Political Yard Signs

Political yard signs have long been a staple in campaign strategies, serving as a powerful tool to increase candidate visibility and support. These signs are prominently displayed in yards, along roadsides, and in public spaces to capture the attention of potential voters. One critical aspect of creating effective yard signs is choosing the right size. In this comprehensive guide, we will explore the common sizes of political yard signs, customization options, design tips, material considerations, and relevant legal regulations.

Standard Sizes of Political Yard Signs

When it comes to political yard signs, there are a few standard sizes that are most commonly used. These sizes have proven to be effective in terms of visibility and cost-efficiency. The most popular dimensions include:

  • 18″ x 24″: This is the most common size for political yard signs. It offers a good balance between visibility and cost, making it a favorite choice for many campaigns.
  • 12″ x 18″: Slightly smaller, this size is often used for secondary or supplementary signs that are placed in high-traffic areas.
  • 24″ x 36″: Larger political signs like these are ideal for locations where greater visibility is needed, such as busy intersections or along highways.
  • 4′ x 8′: These are considered billboard-sized signs and are typically used in strategic locations to maximize exposure.

Why Size Matters

The size of a political yard sign significantly impacts its effectiveness. Larger signs are more visible from a distance, making them suitable for high-traffic areas. However, smaller signs can be more cost-effective and easier to distribute in larger quantities. The choice of size should align with the campaign’s overall strategy and budget.

Customizing Yard Signs

Custom Size Options

While standard sizes are popular, many campaigns opt for custom-sized yard signs to better suit their specific needs. Custom sizes can be particularly useful for unique display areas or special campaign events. Common customizations might include unique shapes or dimensions that stand out from the usual rectangular format.

Factors Influencing Size Selection

Several factors should be considered when selecting the size of political yard signs:

  • Location: Signs placed along busy roads or highways should be larger for better visibility.
  • Budget: Larger signs typically cost more, so budget constraints can influence size choices.
  • Message Length: If the sign includes a longer message or multiple elements (e.g., candidate name, position, slogan), a larger size might be necessary.
  • Local Regulations: Some areas have restrictions on the size of yard signs, so it’s important to verify local ordinances before ordering.

Design Tips for Political Yard Signs

Visibility and Readability

Effective design is crucial for political yard signs. Here are some tips to ensure your signs are easily seen and read:

  • Font Size: Use large, bold fonts that are readable from a distance.
  • Contrast: High contrast between text and background colors improves readability.
  • Simplicity: Keep the design simple and focused on key information, such as the candidate’s name and the office they are running for.

Color and Font Choices

  • Color: Choose colors that stand out in various environments. Red, white, and blue are traditional choices for political signs in the U.S., but other combinations can also be effective.
  • Fonts: Stick to clean, sans-serif fonts for better readability. Avoid overly decorative fonts that can be hard to read from a distance.

Material Considerations for Yard Signs

Common Materials Used

Political yard signs are typically made from durable materials that can withstand outdoor conditions. The most common materials include:

  • Corrugated Plastic (Coroplast): Lightweight, cost-effective, and durable, making it the most popular choice.
  • Polyethylene: Another durable and weather-resistant option, though typically more expensive than Coroplast.
  • Aluminum: Used for larger, more permanent signs due to its durability and weather resistance.

Durability and Weather Resistance

Ensuring that yard signs are durable and weather-resistant is essential, especially for campaigns that run over several months. Corrugated plastic is particularly favored for its ability to withstand various weather conditions without significant wear and tear. Additionally, UV-resistant inks should be used to prevent fading from sun exposure.

Local Ordinances

Before installing political yard signs, it is important to be aware of local regulations. These rules can vary widely and may dictate:

  • Size limitations: Maximum dimensions allowed for yard signs.
  • Placement restrictions: Rules about how far signs must be set back from roads or neighboring properties.
  • Duration: How long signs can be displayed before and after an election.

Placement Guidelines

Strategically placing yard signs is crucial for maximizing their impact while complying with legal requirements. Consider these guidelines:

  • Visibility: Place signs where they will be most visible to passing traffic and pedestrians.
  • Safety: Ensure signs do not obstruct drivers’ views or violate local traffic safety laws.
  • Permission: Always obtain permission from property owners before placing signs on private property.


Choosing the right size for political yard signs is a critical decision that can significantly influence a campaign’s success. By understanding the standard sizes, customization options, design tips, material considerations, and legal regulations, you can create effective and compliant yard signs that boost candidate visibility and voter support. Whether you opt for the popular 18″ x 24″ size or a custom dimension, ensuring your signs are well-designed and strategically placed will maximize their impact on your campaign.

What are yard signs made of?

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Yard signs are a popular and effective way to promote businesses, political campaigns, real estate listings, events, and more. They offer a cost-effective means of advertising that can reach a broad audience. But have you ever wondered, what are yard signs made of? Understanding the materials used in yard signs can help you choose the best option for your specific needs. This blog post will delve into the various materials used to manufacture yard signs, their benefits, and how to choose the right material for your next project.

Materials Commonly Used in Yard Signs

When it comes to yard signs, several materials are commonly used due to their durability, weather resistance, and cost-effectiveness. Let’s explore these materials in detail.

Corrugated Plastic

Corrugated plastic, often referred to as “coroplast,” is one of the most popular materials for yard signs. It’s lightweight, durable, and resistant to weather, making it ideal for outdoor use.

Key Features:

  • Durability: Corrugated plastic is highly durable and can withstand various weather conditions, including rain, wind, and UV rays.
  • Cost-Effective: This material is relatively inexpensive, making it a popular choice for large quantities of signs.
  • Lightweight: Easy to handle and install, corrugated plastic signs can be placed just about anywhere with minimal effort.


Polyethylene is another common material used in yard signs. It’s a type of plastic known for its flexibility and strength.

Key Features:

  • Weather Resistant: Polyethylene can withstand harsh weather conditions, making it suitable for long-term outdoor use.
  • Flexible: Unlike more rigid materials, polyethylene can bend without breaking, which can be advantageous in windy conditions.
  • Recyclable: This material is eco-friendly as it can be recycled after use.


Aluminum yard signs offer a premium look and feel. They are known for their durability and sleek appearance.

Key Features:

  • Long-Lasting: Aluminum is highly resistant to rust and corrosion, ensuring the sign remains in good condition over time.
  • Professional Appearance: The smooth, glossy finish of aluminum gives yard signs a high-quality, professional look.
  • Sturdy: Aluminum signs are more rigid than plastic alternatives, making them ideal for areas with high winds or where vandalism might be a concern.


PVC (polyvinyl chloride) is a versatile material used in various applications, including yard signs. It’s known for its robustness and versatility.

Key Features:

  • Durable: PVC signs are durable and can handle exposure to elements without deteriorating quickly.
  • Smooth Surface: The smooth surface of PVC allows for high-quality printing, ensuring that your design looks crisp and vibrant.
  • Versatile: PVC can be used for both indoor and outdoor signs, offering flexibility in how and where the signs can be displayed.


While not as common as plastic or metal options, wood is still used for certain types of yard signs, particularly those intended for a more rustic or natural look.

Key Features:

  • Aesthetic Appeal: Wood signs offer a unique, natural aesthetic that can be very appealing for certain applications, such as real estate or garden signs.
  • Customizable: Wood can be easily cut, shaped, and painted to meet specific design requirements.
  • Biodegradable: As a natural material, wood is environmentally friendly and biodegradable.

Benefits of Different Yard Sign Materials

Each material used in yard signs comes with its own set of benefits, tailored to different needs and environments.

  • Corrugated Plastic: Affordable, lightweight, and weather-resistant. Ideal for short-term use and high-volume campaigns.
  • Polyethylene: Flexible, durable, and recyclable. Suitable for both short-term and long-term usage.
  • Aluminum: Sleek, professional, and long-lasting. Perfect for high-visibility areas and long-term advertising.
  • PVC: Durable, versatile, and capable of high-quality prints. Great for a variety of indoor and outdoor applications.
  • Wood: Aesthetic, customizable, and eco-friendly. Best for niche markets and special occasions.

Choosing the Right Material for Your Yard Sign

When deciding on the material for your yard sign, consider the following factors:

  1. Duration of Use: If you need the sign for a short-term event, cost-effective materials like corrugated plastic or polyethylene may be best. For long-term use, consider more durable options like aluminum or PVC.
  2. Environmental Conditions: For areas with extreme weather conditions, materials like aluminum and polyethylene that offer high weather resistance are ideal.
  3. Budget: Corrugated plastic is budget-friendly for large campaigns, while aluminum offers a higher-end appearance at a higher cost.
  4. Aesthetic Needs: If the look and feel of the sign are crucial, materials like aluminum and wood provide a more premium and customizable appearance.
  5. Environmental Impact: If sustainability is a concern, choosing recyclable materials like polyethylene or biodegradable options like wood can be beneficial.


Understanding the different materials used in yard signs can significantly impact the effectiveness and longevity of your advertising efforts. Whether you’re looking for a budget-friendly option for a short-term campaign or a durable, professional-looking sign for long-term use, there’s a material that fits your needs. By considering the specific requirements of your project, including duration, environmental conditions, budget, aesthetic needs, and environmental impact, you can make an informed decision that ensures your yard signs are both effective and durable.

Investing in the right yard sign material not only enhances your message’s visibility but also ensures that your signage remains intact and visually appealing throughout its intended lifespan. Whether you choose corrugated plastic, polyethylene, aluminum, PVC, or wood, understanding the benefits and uses of each material will help you create the perfect yard sign for your needs.