Super Cheap Signs

Category: Sign How-Tos

  • Magnetic Signs: Rules of Attraction

    I know you have heard the phrase “opposites attract”. I’m going to have to say that’s pretty true for the most part! But the laws of attraction are varied and can seem a little overwhelming. There are so many “do’s” and “don’ts”, body language, expressions… well, you get the idea. So much to remember as if attraction wasn’t complicated enough already! How wonderful to know that there is one attracting option that doesn’t have all these rules!

    You want customers – you have to attract them. The methods are still varied, but there is one that continues to stick around. Magnetic signs! See, and you thought this was going to be a totally off topic “rules of attraction” piece :).

    You can use a combination of advertising methods (highly recommended) but once the signs are placed, the flyers are out, and your banners are fluttering in the wind, what options do you have for ads that get seen everywhere? Magnetic signs, of course! There are virtually no limitations on the design of a custom magnetic vehicle sign and they offer you the ease of a one minute removal.

    Magnetic signs work great for:
    Commercial Fleets
    Official Vehicles
    Service Fleets
    Novelty Magnets
    Realtor Vehicles
    Delivery Vehicles

    Magnetic signs are made of a magnetic material backing with high quality vinyl adhered to the front side of the magnet. Depending on the design, the vinyl adhered can be a full sheet of digitally printed vinyl or die cut vinyl decals placed on the magnet.

    Common placement of magnetic signs include the left front door, right front door, or back of the vehicle. As a warning, magnetic signs should never be placed on fresh paint. Allow at least 60 days for paint to cure. When installing magnetic signs, ensure that both the vehicle surface and the magnet surface is clean. If even a small amount of dirt is left on the surface it increases the chances of the magnetic signs falling off and the chance that the vehicle paint job will be damaged.

    Cleaning magnetic signs is very easy. You can use any household cleaner and a soft cloth. Wet the soft cloth or sponge and wipe down the sign. Always remove magnetic signs before taking your vehicle through any car wash. Also remember to periodically remove the sign and wash and wax underneath the magnet.

    Car Magnets

    Removing a magnetic sign is simple, Start at one side of the sign, lift off and slowly roll back. Magnetic signs should always be stored adhered to a steel surface or laid flat. Never roll up magnetic signs for long period of time, as they will retain the rolled shape after awhile and will not stay flat on the surface of your vehicle. Also do not store your magnetic signs back to back as they will lose their magnetism. Store them on a flat metal surface like the side of your fridge or a steel door.

    Now you know! Magnetic signs are easy to install, great to use, and attractive!

  • Tips for Effective Campaign Signs

    Whether you’re running for mayor or class president a good campaign sign is always going to be a vital piece of your marketing strategy.

    The first thing you need to remember when designing campaign signs is that most onlookers will fly by your sign and have only seconds to take it in, so keeping things simple is important. Using basic colors such as blue, red, black, or green is effective in capturing the attention of individuals passing by without overwhelming them. Think about how well the ‘Vote for Pedro’ signs worked; it doesn’t take glitter and ribbons to capture a voter’s attention.  Using standard colors like red and blue can also help clear up what side of the political spectrum you represent such as red for republican and blue for democrat.

    Besides a good design the quality of your sign is also important to consider.  Good quality campaign signs are often made of corrugated plastic with a vinyl over lay for the design.  It’s spring time and you know that means frequent rain showers.   Corrugated plastic is able to withstand any punch Mother Nature can swing.

    Another aspect to consider is the placement of your campaign signs. Running for any office means you want to be known and seen.  While you’re out shaking hands and kissing babies, your campaign signs should be doing their part too.  It’s wise to map out your voting area so you can strategically place your signs along possible voter’s routes.

    Campaigning can be stressful but effectively marketing yourself with campaign signs can make all the difference, Super Cheap Signs knows campaign signs, so reach out for more information.

  • State Regulations for Signage

    Please ensure that you follow local and state guidelines for signage! I have listed each state below. Clicking these links will take you to a page that breaks out the states by city. By clicking on your chosen city, you will be presented with that cities codes. Locate the sign ordinance and ensure that you are within the regulations.

    Only post signs within the legal guidelines!Step 1 – Understand the importance of sign ordinances to community beautification efforts. Local conservation groups and community-improvement organizations try to limit the size of signs, preventing them from becoming a distractive nuisance.

    Step 2 – Speak with your city council about regulations restricting the use of signs attached to your buildings. Each community has ordinances that regulate the size, placement and content of signs that may be unique from other communities. In order to obey local laws, you should approach the city council with any unusual signage requests.

    Step 3 – Consult with your state’s highway department about billboards and logos placed on highway exit signs. While private property owners can place any advertisement they want on a billboard, most highway departments help regulate the size of billboards to avoid distractions to drivers. Highway department officials can also help you re-size your logo to meet exit-sign standards and promote your business effectively.

    Step 4 – Make sure you obey signage ordinances that regulate the placement of private business or campaign signs adjacent to public signs. Your signs cannot block those indicating street names, speed limits and traffic warnings because of public safety concerns.

    Step 5 – Avoid violation of city laws that govern the color and design of business signs. While some communities allow business owners freedom to choose their design aesthetics, most cities prohibit bright colors or flashing lights to avoid traffic issues. Likewise, city councils will often prevent business owners from creating signage that is lewd or inappropriate for children.

    Step 6 – Learn about the National Scenic Byways Program. Featured on Byways.org, it is devoted to protecting highways and waterways from over development, including excessive signage.

    State Ordinances:

    Texas
    Washington
    Oregon
    California
    Idaho
    Nevada

    Arizona
    Utah
    Wyoming
    Montana
    Colorado
    New Mexico
    Oklahoma
    Kansas
    Nebraska
    S Dakota
    N Dakota
    Minnesota
    Iowa
    Missouri
    Arkansas
    Louisiana
    Wisconsin
    Illinois
    Tennessee
    Mississippi
    Indiana
    Alabama
    Kentucky
    Michigan
    Ohio
    West Virginia
    Virginia
    N Carolina
    S Carolina
    Georgia
    Florida
    Pennsylvania
    Maryland
    Delaware
    New Jersey
    Connecticut
    New York
    Massachusetts
    Rhode Island
    Vermont
    New Hampshire
    Maine
    Hawaii
    Alaska

    If you have information pertaining to any of these ordinances (changes that are not listed, etc.), please email me!

  • 10 Marketing Tips: Yard Signs & Banners

    Table of Contents

    The importance of marketing with yard signs and banners

    Stationary outdoor advertising normally includes the use of billboards, bus benches, yard signs, and banners.  On the other hand, mobile outdoor advertising includes the use of ad signs placed on buses, taxis, or even your own vehicle (i.e. car magnets or magnetic signs).  For the purposes of this post, we have chosen to focus on certain aspects of using cheap yard signs and banners based on their cost-effectiveness.  It is well known that yard signs and banners are not only the most economical venues, but they are also quite functional and practical.

    Using yard signs and banners to promote your business

    The following is a list of ten marketing tips for using cheap yard signs and banners to promote and increase your business:

    1.    Always use a legible text that is clear, concise, and simple to read
    2.    The larger more legible fonts work best – examples include Arial, Sans Serif, or Verdana
    3.    Stick to a single idea or message when designing your cheap yard signs and banners – if the idea or message is too complex, it will not have a positive impact on those commuters who are trying to read it as they pass the yard sign or banner
    4.    Make it short and sweet – in other words, keep the message brief but get your point across and include an image, a company or product logo, or both.
    5.    Bold, bright colors work best – to an extent that is.  Granted, we realize that you do want your cheap yard signs and banners to attract attention.  However, if they are overly garish in appearance, the commuter won’t even try to read them
    6.    Choose the image you plan to use very carefully – this is especially true if you are placing an image of your face on the yard sign or banner.  We recommend using no more than three visual elements and staying away from complex scenes or landscapes.
    7.    Identify what or who the advertising pertains to – your name and location are paramount because your idea or message means nothing to the consumer if they don’t know who you are and where to find you.
    8.    Keep the background of your cheap yard signs and banners as simple as possible – white backgrounds always work best as other colors used will stand out more effectively and attract more attention.
    9.    Don’t overdo the amount of white background that you use – granted, you do want images and messages bordered by the white background.  However, if there is too much white, the yard sign or banner won’t be as appealing to the commuter passing them.
    10.    Test your cheap yard signs or banners – have a family member or friend pass by your yard sign or banner and get their reaction.  Remember, that the commuter only has about 5-6 seconds when passing by to read your message, so use that as a criterion when testing their effectiveness.

    Ready to get the signage your business deserves without breaking the bank? Visit our Super Cheap Signs today and discover the perfect solution at an unbeatable price. Click here to start saving!

  • Yard Sign Placement Strategies

    Yard Signs and their many uses

    Yard signs are one of the most cost-effective forms of advertising. Whether you are promoting your home-based business or some type of event, yard signs are a great way to get the word out. Yard signs are used for a variety of reasons besides advertising a business or products, such as:

    o Selling a vehicle
    o Houses for sale
    o Property rentals
    o Political campaigning
    o Network Marketing entities
    o Loan and mortgage companies
    o Landscapers and lawn maintenance
    o Churches
    o Builders and contractors

    Because yard signs are such an effective form of advertising, all types of businesses and organizations can benefit from using them. When you take the cost of yard signs into consideration, you’re looking at one of the most affordable forms of advertising that a business or organization can use.

    Things to consider when placing your signs

    It is always recommended yard signs be colorful so they attract the attention of the people driving by. However, the key aspect here is: if you have a nice looking piece of property, you do not want the yard signs to detract from the looks of the property. Make sure that you signs have pleasing and easy to read color combinations and deigns. A nice sign is all well and good, but without a placement strategy, it may not be as effective. Here are a few tips to consider where the placement of your yard signs is concerned.

    The placement of your signs is typically determined by the location of your property. In other words, if your house or place of business is located in the middle of the block, you’ll obviously want to place your signs at both ends of your property. If your lot is longer, you might want to consider placing an additional sign in the middle of your property as well as the ones on each end. We also suggest that the signs at the ends of your property are angled slightly so that they face the oncoming traffic as well as the street.

    Additional strategies include the following:

    • Signs should be placed in an upright position so that they are at a 90° angle to the ground and should not lean either backward or forward.
    • The signs should be sitting between 6 inches and a foot above the ground once you have them staked in.
    • Place the signs as close to the road as what city regulations will allow – it’s a good idea to check with your local authorities about the rules and regulations involved.
    • Another strategy involves the clumping of business or campaign signs in groups of from three to five yard signs using the same message on each, or a message that reads as a sentence from sign to sign.
    • Timing should also be a part of your sign placement strategy – in other words, if you’re planning a special time-sensitive sale, put your signs out the night before the sale begins and be sure to remove them the evening that your sale ends.