Nearly everyone today can still remember when computers and the internet started to be a huge part of our lives. Practically everyone wonders today how we ever lived without the technology that has now and forever entered our lives. Slowly it has turned into different forms of technology, from people working on computers to always having a smart phone super glued to their hand. With this being the case it only makes sense that advertising and marketing is going with the trend, and has turned to being online and mobile.
However what most do not take into consideration is how expensive all this technology can cost a person. With the economy in a recession it’s not astonishing that people are making cuts where they can in all aspects of their life. So one should ask themselves are their clientele being affected by this and is it changing the way they should be advertising their company?