Yard Sign Marketing Strategies for Small Business Owners – SuperCheapSigns.com Blog

Right now you might be slathering on the suntan lotion and kicking back with a great read on the beach, but it won’t be long until the clamor of the classroom calls you back, and the autumn weather ushers in a new school year.

Prepare now for a banner year ahead

You’ll stand out from all the other teachers when kids walk into your classroom and see a colorful “Welcome back, students!” banner splashed across the blackboard. Or maybe you want to get the whole school in on the act, and unfurl Welcome Back banners in every classroom. Don’t forget the cafeteria!

The more banners you purchase, the lower the cost. And with eighteen sizes to choose among, from a simple 2×5 all the way up to 4×10, banners get the message across loud and clear. Plus, they’re vinyl, which means waterproof, easy to clean, and made to last, so the school can reuse them next fall, and in 2013, and 2014…

Yard signs point the way to school essentials

We also want to acknowledge a host of other community businesses that help schools and children do their jobs: stationery stores and office supply stores, for instance, which sell those essential school supplies. Because even in the computer age, there’s nothing quite like freshly sharpened pencils, shiny new notebooks, and the all-important day pack to hold your smart phone or laptop.

How do you get the word out? Yard signs.

A yard sign lets your customers know your business has all the school supplies they need for their children to be prepared for that crucial first day, and throughout the year.

Yard signs are also a terrific, cost-effective way to announce “Meet the Teacher” nights or “Parents’ Day,” as well as special events to kick off the school year.

So while you’re lazing about (or mowing the lawn, or chauffeuring the kids to swim lessons, or doing inventory…) plan ahead for a school year that’s sure to spell success for your business come September!

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You know the drill: you’ve looked everywhere for that scrap of paper where you jotted down an all-important phone number. If only you’d programmed it into your phone. Oh, how frustrating…

Not if you have a business card magnet…

Business car magnets are perfect for home or office. Your customers will probably stick the magnet on their refrigerator door, which means when it’s time to call the vet, the hair stylist, the personal chef service, or any business that delivers to the home, your contact information is right there.

Business card magnets also serve as a reminder to use your service. Your potential customer might be stuck on the exact name of your company, yet be thinking, “Gee, it would be great to see if that family catering place could come up with a creative spread for our family picnic.” On the other hand, if there’s a business card magnet on the fridge or filing cabinet, they’ll be on the phone with you, pronto.

And Business car magnets go hand-in-glove with printed business cards. These days, when websites are becoming as de rigeur as cell phones, it’s easy to overlook a paper promotional product. Yet the best way to help someone you meet at a networking event remember your website is to give them a business card.

While some companies offer standard business card templates, our business card are custom designed, so your card will be as unique as your company. Why blend in when it’s much more beneficial to stand out?

So get your customized business cards and business card magnets- and get more business!

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It feels like summer, which means its time for all those wonderful special events! It’s time to finally get out those picnic baskets and swim suits. With the season finally upon us one can only think “Wow there is so much going on!” With the planning of your special events the last thing you would want to worry about is signs for your special events. If you order through us you can meet all your sign needs without the stress. It’s as easy as 1, 2, 3 all you have to do is price it, design it, and buy it. With our custom banners and yard signs we can make any of your special events just that much greater.

Yard Signs: Our yard signs can be great for any event and any reason at your event. Fourth of July always brings amazing firework shows and with firework shows comes crazy parking lots. Make parking less chaotic at your firework event by ordering our parking yard signs. It makes it easier for people to follow arrows and see where the best place to park is.

Banners: During summer time a special event that a lot of people partake in are family reunions. It’s a great time for everyone to get together with the kids being out of school and a great time to take a trip to a far away destination. To make your family reunion just a little bit extra special you should custom design one of our wonderful banners with your families name on it. It’s a great background for those family reunion photos and you will be elated you got one when you look back at all those memories. The great thing about our banners too is that you can reuse them year after year.

Spinner Signs: Our spinner signs are awesome and a great way to get a crowds attention. With all the Fourth of July sales that businesses have your business should get a spinner sign to stand out. If you find the right person to use your spinner sign you will attract a huge crown into your store and have everyone running to the front.

Be sure to check out our blog each month with news and updates. We will be giving you helpful hints to help with your business by using our signs. This is something you wont want to miss out on. Also if you follow us on facebook and Twitter you can find out quickly and easily what we have going on in our business!

For most people, Memorial Day marks the unofficial start of summer. When you’re stocking up on supplies for cookouts and parties, be sure to plan for those memorable events in other ways: by ordering the signage that signals success.

What are some memorable Memorial Day markers?

• Banners. Yes, of course you want one for the table heralding the annual crab fest or local softball league. But what about your Memorial Day super sale? Banners are durable, washable, and can be seen from quite a distance.

You can be as creative as you like with the design; maybe there’s even a way to tie your business banner into the off-hours fun. After all, business ought to be a blast, right?

• Stickers. Kids love ‘em, and — admit it — you do, too. We never outgrow our fondness for stickers, whether that’s bumper stickers or vinyl decals. What better way to market your Memorial Day extravaganza than with colorful, clever decals that tout your business — and also give people something attractive to display on their car bumper, window, desk, day planner, etc? We’ll help you dream up the perfect design to get your message across in an appealing way.

• Sandwich boards. OK, you’re thinking of food and that upcoming Memorial Day barbeque. But we’re talking sandwich boards, here: those A-frame style signs made of tough polyethylene construction that will draw customers to your special deal like magic. We’ll make them so mouth-watering they’ll want to eat the sign — even if you don’t sell food.

So plan for a memorable start to Memorial Day, by ordering the banners, stickers, sandwich boards and other creative signage that will spell s-u-c-c-e-s-s for your business this summer.

People want to give to causes they care about. Yet there are so many demands on our time and attention these days, it’s hard to remember our kids’ names, let alone have the presence of mind to write a check to our favorite charity. And those dinnertime solicitation calls can be a trifle annoying.

One smart solution? Make your charity’s chariot a strong attractor, with vehicle magnets. Custom car magnets can feature your organization’s address, phone number and logo, and they stick right on the vehicle, so you’re spreading the word all over town time every time you drive. Best of all, because vehicle magnets are magnetic, they won’t damage a car’s or van’s appearance in any way — which is good news no matter who the vehicle belongs to, you or the charitable organization.

You can also design car magnets with specific information that changes seasonally. For example, you may choose to have the charity’s name, phone number and logo permanently imprinted on the vehicle, but create car magnets that you switch out to advertise a bi-annual fund drive, or a special event held during the holidays.

Your organization can call attention to its vehicles’ magnetic personality in other media, such as your website or brochure, with a statement like, “Be sure to watch for our vans, sporting the (name of charity) logo and phone number, as you drive about town. We’d be delighted to meet you!” Car magnets thus give you an additional opportunity to connect with potential donors, and broaden your overall reach in the community.

To paraphrase the old Zombies’ song, It’s the sign of the season for … well, you name it! Everything is bursting into bloom now. Yard signs are proliferating along with roses and tulips. Banners are brightening store windows like flower boxes. But both yard signs and banners are so much easier to “plant” and care for than flowers or shrubs. No watering or weeding required!

Ring It Up

After a long dreary winter, people are eager to get out and enjoy beautiful weather again — which means it’s an ideal time for a sidewalk sale. How do you advertise it? With a colorful banner across your storefront: Spring Sale on Now! Superb Savings!

Entice customers in the door with an elegant display featuring all of their spring essentials, whether you sell garden hoses or hosiery, hamburgers or hats. Once your affordable, reusable banner beguiles people into your business, they’ll soon be saying, “Ring it up!”

I’ll Vote for That

Or maybe it’s the sign of the season for your favorite political candidate. Yard signs help get out the vote because they make a continual impression: someone who drives or walks by your home or place of business will see that candidate’s name again and again — and when it’s time to head for the polls, they’re likely to color your candidate a winner.

Of course, spring is also an optimal time to sell your home. Real estate signs point homebuyers in the right direction: toward the house you have on the market. Whether you place a real estate yard sign in your front yard, or use a directional sign to indicate a country property in a more remote location, real estate signs are one of the more ubiquitous signs of the season.

Andy Warhol once said that in the future, everybody would be famous for fifteen minutes. We all want to shine, to stand out; that’s as true for a small business as for an individual. And there’s a way to get your glow on that will last a lot longer than fifteen minutes: neon signs.

Ever since a French company called Neon Claude sold the first set of neon signs to a Los Angeles car dealership in 1923, these “liquid fire” tubes have soared in popularity. Whether you simply want to announce that you’re open for business, or entice customers to sample the fare at your new sushi bar, eye-catching neon signs promote your business in style.

Neon’s high quality, 110 volt UL-listed energy efficient transformers are quiet, cool and long lasting, providing hand-crafted, dynamic visibility day and night. From restaurants to bars to banks, ATMs to hotels to shopping malls, neon offers economical marketing that works: neon signs have an average lifespan of twelve years — even when in use 24 hours a day, seven days a week.

As with all signage, it’s important to make sure you conform to city ordinances. Before you get your glow on, find out whether your town allows internally illuminated signs in store windows. Neon signs may be permitted with certain provisions, such as that they be static, i.e., non-flashing, and that the words of the sign do not “move” across the sign. You may also need to adhere to size restrictions.

Once you have the green light to light up the night (and the day), the fun begins. You can design a neon sign that complements your company logo, uses your company colors, and includes a graphic image such as a pizza to draw hungry customers into your pizzeria for a non-electronic slice. Or you may opt for a basic neon sign that advertises when you’re open. Either way, neon says “now” to your customers, with creative flair.